LevelRed expands SpendRed by adding B*Lucid women's fashions

LevelRed, an online community for young men and women, today announced that SpendRed, the e-commerce storefront created for the LevelRed site, has added B*Lucid, a line of women's fashions featuring leather outerwear, to their demographically targeted product offerings.

The site appears to be a combination of high bandwidth glitzy graphics and difficult to read text. Clearly they are after a very unique market segment!

The official launch of the site is scheduled for July 15th.

The company claims SpendRed will offer additional life-style products, unique and special-market apparel, fashion accessories, sports equipment, sportswear, books, CDs, videos, DVDs, games, electronic devices, computers and peripherals, magazines, cosmetics, extreme sporting goods, and other adult products. Services are planned to focus on nightlife options such as bars and clubs (local and national), parties, travel destinations, musical events, and other entertainment options.

LevelRed.com describes itself as "an irreverent online and real-world community that offers entertainment and lifestyle-related information, e-commerce, local events, and self-expression opportunities for young men and women on life's frontier." 

12/07/00 Source: LevelRed.com, Inc